retailciooutlook

Artificial and Emotional Intelligence: The Corporate Balancing Act

Nick Burton, Vice President Digital Development, Avon

Evolution of Information Technology

Joe Sheridan, Corporate Director of IT & CIO, Soave Enterprises

The Four Current Traits and the Future of Retail

Dr. Mark Chrystal, Chief Analytics Officer at rue21 & Co-Founder, MachineCore, Inc.

In Corona, We Hustle

Natalie Ashes, Head of Ecommerce, GraysOnline

Fortifying the Retail Pardigm Amidst Uncertainities

Vlad Yakubson, Head of Retail, yd

Fortifying the Retail Pardigm Amidst Uncertainities

With such an unprecedented 2020 year, the retail landscape has been in the spotlight more than ever. A year of disruptions where the term “strategy” was replaced with “pivot” as the

Unifying Understanding of Consumer Identity

Matt Mobley, EVP, CTO, Merkle

Unifying Understanding of Consumer Identity

Consumer identity and experience should cross all organizational boundaries: brand, Line of Business, or channel and media teams.

Five Signs It's Time to Rethink Your Social Strategy

Andrew Wilson, CIO, Accenture

Only a few decades ago, it would have been inconceivable for employees to collaborate in real time across continents.

Augmented Reality and Virtual Reality

Shekhar Chhajer, CIO, Southeast Asia, India and CoC Sales Overseas, Mercedes Benz

Augmented Reality and Virtual Reality

Real estate is another industry which can immensely benefit as investments made by home buyers are huge.

User-Centric Innovation in Retail Design

Rich Lim, Digital Creative Strategist, Geometry Global Seoul

User-Centric Innovation in Retail Design

By providing the user an endless choice of instagramable selfies, retailers created a stage for their actor to star in and broadcast their brand story.

Creativity Overcomes Scarcity

Geoffrey Fry, Global VP of Supply Chain, Cree Lighting

Creativity Overcomes Scarcity

Collaboration is strength during any time of scarcity, and some of the most powerful constituents with whom you can collaborate are your suppliers. If you have strategically

Data Analytics: New Edge for Success

Colin Boyd, VP and CIO, Joy Global [NYSE-JOY]

Data Analytics: New Edge for Success

If we look back over the past two or three decades, the growth in digital data has been driven by the spread of transactional IT systems.

Designing for the Invisible Interface

Mohan Krishnaraj, Global Head of User Experience at HARMAN, a Samsung company

Designing for the Invisible Interface

The future of designing for Zero UI requires a more comprehensive look at, well, the human experience.

Mobisoft: Streamlining B2B E-Commerce at Fingertips

Matan Holander, VP Business Development

Mobisoft: Streamlining B2B E-Commerce at Fingertips

Business-to-business (B2B) e-commerce has evolved at multiple levels. Evidently, understanding the unique purchasing preferences of the modern day buyers have become increasingly critical to the long-term growth of B2B merchants.

CX Strategies: A Shot In The Dark?

Waves Mowatt-Kane, Director, Customer Experience, Amtrak

CX Strategies: A Shot In The Dark?

Empathy is the first tenet of Design Thinking. Using empathy is your opportunity to seek a deeper understanding of your customer.

Applications of Text Analytics

Rajkumar Bondugula, Ph.D., Principal Data Scientist / Sr. Director, Equifax and Former Data Scientist, The Home Depot

Sentiment analysis is important because studies have shown that accurately measured sentiment correlates with future sales.

Why Fragmentation is the Enemy of Productivity

David Kerr, CEO, Octiv

Why Fragmentation is the Enemy of Productivity

Making connections between sales and marketing teams can be challenging, but when teams are committed, an entire organization can benefit.

Looking For A Retail Tech Revolution? It Starts With The Packaging

Martin Ros, SVP & Head of Intelligent Packaging, Stora Enso [HEL: STERV

Looking For A Retail Tech Revolution? It Starts With The Packaging

Customers can also interact with the RFID tag using their smartphone to verify their packages are un-tampered-with, building trust with the retailer

Mobile Marketing and The Evolution Of E-commerce

Marissa Tarleton, CMO, RetailMeNot, Inc

Mobile Marketing and The Evolution Of E-commerce

Consumers love to shop. However, the means and methods in which they find what they want continue to evolve.

Why are Ecommerce Teams and Stores Teams Misaligned to the Desires of their Target Consumer?

Richie Proud, Vice President Merchandise Planning, Allocation, and Product Insights, Groupe Dynamite

Why are Ecommerce Teams and Stores Teams Misaligned to the Desires of their Target Consumer?

E-commerce provides brands with the platform to take a stance, share their story, and create a stimulating brand senses experience - one that will determine whether a new customer walks into the physical location.

Optimizing a 360-degree Customer View Begins with Vision

Michael Wilburn, Senior Director, Global CRM Technology at Ancestry

Optimizing a 360-degree Customer View Begins with Vision

What is preventing organizations from truly optimizing their 360-degree view of the customer? I’ll give you a hint - it’s not technology.